The strategic partnership with Breakbulk Middle East 2024 aligned with Asyad's objectives to highlight its leading role in the logistics sector.

Marking a significant milestone in the realm of sustainable logistics and project cargo management, Asyad Group, Oman’s global integrated logistics provider, was the Strategic Partner at Break Bulk Middle East 2024.

The 2-day leading industry event uniting the breakbulk community, including oil & gas, energy, chemicals, and infrastructure sectors along with a number of sessions held at Dubai International Trade Center.

In an interview with Gulf Today, Andrew Dawes, Chief Commercial Officer of Asyad Group said that “As part of our group-wide commercial integration efforts, we’re committed to showcasing our comprehensive suite of services to regional and global players. Aligned with our ambitious objectives, we’re aggressively expanding into global markets to understand customer needs and promote Oman and Asyad as the ideal logistics hub and global supply chain facilitator.”

“Participation in the Dubai’s event enabled us to fortify our connections with industry leaders and pave the way for future collaborative endeavors that will significantly bolster Oman’s and the wider region’s sustainable development objectives,” he added. “We are here to meet our customers, regional and global patners and see the innovations in the industry as this is one of major event in annual calendar,” he added.

Asyad's showcase featured its integrated logistics capabilities, including ASYAD Shipping, ASYAD Ports, Port of Duqm, ASYAD Logistics, Oman & Etihad Rail, all backed by the strategic support of Asyad’s Free Zones. This holistic approach not only highlighted the Group’s important role in facilitating major projects but also positioned Oman as a key logistics hub in the region.

He added that “Breakbulk Middle East 2024 is a pivotal forum for exploring the latest trends and challenges facing the breakbulk and project cargo sector, including sustainability, decarbonization, and the handling of project cargo. Asyad highlighted its leadership in these critical areas. This participation reflected the group’s dedication to steering the industry towards more sustainable and efficient paradigms, embodying Asyad’s commitment to integrating innovation with sustainability in maritime and logistics operations.”

Respondinig a question, he said that there are challenges but we are committed to resolve these with innovative solutions and maintain our operations.

Asyad Group interacted directly with an array of project owners, EPC contractors, industrial manufacturers, and global project forwarders. These pivotal interactions are essential for sculpting the logistics industry's future, enabling Asyad to both influence and respond to the evolving demands of the sector.

The strategic partnership with Breakbulk Middle East 2024 aligned with Asyad's objectives to highlight its leading role in the logistics sector, emphasizing sustainability and efficiency in project cargo handling. By participating in this premier event, Asyad aimed to solidify its position as a catalyst for economic growth and a leader in the transition towards sustainable logistics solutions.