Chery all new models to roll into the UAE’s automotive market

Inayat-ur-Rahman, Business Editor

As one of the best Chinese Auto Brand, Chery is reportedly in talks with several leading automotive groups and plans to enter UAE market with all new range of models.

As China's No.1 passenger vehicle exporter for 19 years in a row, Chery is accelerating the full upgrading of products by launching the PRO series worldwide. As key members of the series, Tiggo8 Pro Max, Tiggo7 Pro Max and several all new models are going to enter UAE market very soon.

During the past two years, Chery has launched its all-new Pro series in global markets including East European, Chile, Brazil, Saudi Arabia, enjoying great popularity among global consumers and sparking a Chery fever of "fashion" and "technology" worldwide. The global launch of the all-new series has boosted Chery's sales globally.

In 2021, Chery posted record total sales of 961,926 units, up 31.7% year on year, including exports of 269,154 units, up 136.3% year on year, ranking first among Chinese passenger vehicle exporters for the 19th consecutive year.

"PRO Technology" brings an advanced intelligent experience thanks to the ultra-clear central control screen, remote start, 360-degree panoramic imaging, wireless charging and other technology configurations that surpass those of equivalents, giving consumers an intelligent driving experience beyond expectations.

The surge in Chery's global sales shows the global popularity of the All-new Pro models. Besides, Chery has continued invest in new model products of the “Max” series, which will further increase the product competitiveness to reach customers’ expectations even beyond.

“Currently we have successfully launched all new Tiggo8 Pro Max, the flagship SUV model in all GCC markets including Saudi, Kuwait, Qatar, which has turned into a new revolution in every Auto market. As the most intelligent SUV, Tiggo8 Pro Max is optioned with voice control system in both Arabic and English, Advanced Driving Assist System(ADAS) including EAB, BSD, ACC etc, also with AWD system on 2.0TGDI power which can bring more than 250HP experience. Next step we will bring this all new model to the UAE market before the end of year 2022 to allow our customers in UAE to witness and experience at the earliest, followed by other new models such as Tiggo7 Pro Max and Arrizo Sedan models ” said  Peng Chen, Country Director, Chery Middle East.

Chery is an innovation-driven automobile company, who is dedicated to becoming a world-famous brand with core competitive power. On the road to globalisation, Chery always keeps innovation in technology to make customer satisfied products. With all models mentioned above, it is confirmed that Chery will further develop the PHEV powertrain for the GCC markets leading the road into the new energy mobility solutions.

With the Chery Pro Max upcoming launch in UAE, it will surely gives all customers in the market a new choice with more attractive and intelligent driving experience for both SUV and SEDAN models.