The 1960’s handbags and other pieces will be mixed up with new sneakers and logoed skateboards.
Gucci designer Alessandro Michele took his audience behind the scenes as he revealed his latest collection on the first full day of Milan Fashion Week on Wednesday.
Global luxury brands including Gucci and Louis Vuitton are scaling back orders with Italian suppliers, as the spread of the coronavirus from key market China to major manufacturing hub Italy hits business across the sector, industry sources said.
Gucci has raised the price of handbags by up to 9%, joining rivals Louis Vuitton and Chanel in a bet their brands will still lure the wealthy.
The film will focus on the murder of fashion trailblazer Maurizio Gucci, with Gaga playing Patrizia Reggiani, Gucci's former wife who was convicted of orchestrating his death after discovering he had an affair.
A Gucci tracksuit owned by Elton John is expected to sell for thousands of pounds when it is put up for auction next month.