2.5m to benefit from Dubai Charity’s Ramadan drive

Dubai Charity Association launched its Ramadan campaign for the year 1447AH – 2026AD under the theme "The goodness endures", announcing an integrated agenda of humanitarian initiatives and projects aimed at creating a sustainable positive impact on the lives of more than 2.5 million beneficiaries within the UAE and in 31 countries around the world.

The Association announced this during the press conference held in the celebration hall at its main headquarters in Muhaisnah 2, Dubai.

Present were Adel Matar, Board Member of the Association, and Ahmed Al Suwaidi, Executive Director, along with a number of department and organisational unit managers, attended the event.

Ahmed Al Suwaidi, Chief Executive Officer of Dubai Charity Association, affirmed that this year's campaign reflects the Association's commitment to a sustainability approach in humanitarian work, inspired by the lofty vision of the wise leadership that has made the UAE a global model in giving and charitable work.

He also pointed out that the roadmap for Ramadan projects is based on five main initiatives, including: Iftar Sa'em (breaking fast), Goodness Coupon, Orphan Sponsorship, Zakat Al Fitr, and Zakat Al Mal (money zakat), with the campaign geographically extending to cover the UAE and 31 other countries, in cooperation with 50 implementing entities.

Al Suwaidi indicated that the "Goodness Coupon" project aims to deliver food and living support to approximately 12,500 beneficiaries within the country, and more than 83,000 beneficiaries outside it, while the "Iftar Sa'em" initiative seeks to distribute one million Iftar meals within the country, and 285,000 in other countries.

The implementation plans for the "Zakat Al Fitr" project, he added, target 500,000 beneficiaries from needy families within the country.

Al Suwaidi added that the Association implements a package of sustainable development projects that include building mosques and Quran memorisation centres, enhancing water security by digging wells and extending water networks in drought-affected areas, in addition to supporting healthcare, empowering productive families, and building residential complexes for the most needy groups.

He also affirmed that the Association currently sponsors 14,500 orphans inside and outside the country, noting that the target during the Ramadan campaign is to implement more than 9,900 humanitarian projects, topped by projects for building mosques and providing water sources.

In line with digital transformation, Al Suwaidi explained that the Association has established an integrated system to facilitate donations, including modern digital channels such as the website and smart application, smart collection boxes, and government payment platforms, in addition to developing innovative means including accepting cryptocurrencies and an interactive platform in the metaverse world, which enhances the ease of donation and expands the circle of community participation in charitable work.