LORENZE, ultra-premium unique luxury brand made in UAE, set to launch
- Last updated: December 18, 2024 | 13:14
Gulf Network
LORENZE, a ‘Made in UAE’ brand is set to redefine the landscape of ultra-premium fashion and RajKaran Duggal is the trailblazing entrepreneur and the creative mind behind it.
Raj’s entrepreneurial journey is as bold as the designs he champions. From his humble beginnings in Ambala, India, to building a multimillion-dollar empire in Australia, India, and now UAE, Raj has established himself as a thought leader in innovation, luxury, and creativity.
LORENZE is his latest venture - a fusion of timeless elegance and cutting-edge design, created to captivate the world’s most discerning tastemakers. LORENZE reflects Raj’s fascination with gold – each piece has the brand name in gold - stitched on or attached. Platinum is an option for Muslim men. The line is Made in UAE for UAE and the world.
Raj says, “LORENZE is a statement of individuality and empowerment. It embodies my vision and beliefs in setting bold goals and redefining boundaries. I have drawn inspiration from royal heritage, regal traditions, and my own global experiences to put the collection together. LORENZE adds a unique touch to the luxury fashion market.”
At 33 years only, Raj’ s entrepreneurial journey is inspirational. He relocated from India to Australia at age 17 and became a multimillionaire over the years starting with working for a pizza franchise, eventually taking ownership of several franchises. He also owns and branching into multiple businesses to launching LORENZE — provides invaluable insights into resilience, risk-taking, and innovation.
Called Goldman RK on social media, Raj showcases his fascination with gold through gold-wrapped supercars and a lavish lifestyle adorned with gold accessories.
Raj’s personal brand will resonate with audiences seeking inspiration and luxury.
The range features a line of fashion – with 18 carat gold LORENZE branding tag stitched or attached. Platinum is an option. The brand tag can be removed and replaced for everyday wear and worn on occasion if that appeals to the buyer. A pre-launch preview on www.lorenze.ae allows those interested in this premium fashion line to register.