Dance fans race round Helsinki as DJ Darude's hit 'Sandstorm' turns 25
Last updated: September 2, 2025 | 14:47
Finnish electronic music artist and producer Darude signs a piece of merchandise in Helsinki, Finland.
Hundreds of dance music fans dressed in red and raced round Helsinki, echoing the video of Finnish DJ Darude's hit "Sandstorm" 25 years after its international release.
The crowd ran past landmarks in the film, where a woman in a red hooded top was seen carrying a metal briefcase and trying to get away from two pursuers.
"We had no idea how many people would actually just throw themselves into the whole thing and be goofy," Darude - full name Toni-Ville Virtanen - told Reuters after the event on Sunday.
Dressed-up people take part in a contest ahead of a fun run.
"I know the track, every millisecond of it, but I don't know why it has this effect," he added. "The longevity is just almost unheard of and I'm just kind of along for the ride."
The 50-year-old signed signatures and played tracks for fans.
"Sandstorm" became an international hit in the early 2000s. In March, Billboard magazine recognized it as one of the 100 best dance songs of all time, saying its simple arrangement "takes one hard-hitting melody and loops it to high-energy heaven".
Participants of a fun run around locations in the video for the track 'Sandstorm'.
"When I hear it, I have to dance. I don't have any other choice," Finnish school teacher Mirva Voutilainen, one of the runners, told the media.
U.S. fan Daniel Erikson took the challenge one step further and dressed up as Helsinki Cathedral, one of the sites in the video. The song had been "a fun part" of his high school years, he told the media.
"I probably wore the CD out in my car CD changer, driving around suburban Ohio where I grew up," Erikson said.
A participant holds a case while waiting to take part in a fun run. Photos: Reuters
More than 800 people braved the drizzly Nordic weather to take part, organizers said.