The Ministry of Industry and Advanced Technology (MoIAT) signed a memorandum of understanding (MoU) with du, from Emirates Integrated Telecommunications Company (EITC). Under the MoU, which was signed at the Abu Dhabi International Petroleum and Energy Conference (ADIPEC), du will join the UAE’s Champions 4.0 Network.

The agreement aims to enhance the adoption of advanced technologies and their integration into the daily operations of industrial companies in the country. By joining the network, du will support five small and medium enterprises (SMEs) through its extensive expertise in technology, to promote the adoption of advanced technologies and create new industrial investment opportunities.

The MoU was signed by Omar Suwaina Al Suwaidi, Undersecretary of the Ministry of Industry and Advanced Technology, and Fahad Al Hassawi, CEO of du.

Sarah Al Amiri said: “In line with the directives of the leadership to improve the performance of the UAE’s industrial sector through the adoption of advanced technology solutions and Industry 4.0, we are collaborating with leading companies in the country to promote the industrial transformation. This MoU will support SMEs to adopt advanced technology, in turn increasing the investment opportunities within priority sectors and industries of the future.

“We are confident that du will be an important contributor to supporting the Champions Network. The company will leverage its advanced capabilities and extensive experience in technology and communications, building on its extensive work over the past decades to pioneer the country’s world-class technological infrastructure.”

She continued: “The Champions Network helps companies to switch to Fourth Industrial Revolution solutions and increases awareness and knowledge about the importance of these technologies and their role in enhancing the industrial competitiveness of UAE products locally and globally.”