Dhofar, VPS enter into partnership

Sajjad Ahmed, Deputy Business Editor

Dhofar Global, a leading supplier of health and hygiene products in the Middle East, has partnered with Virus Protect Services (VPS) Worldwide to introduce the Citrox Protect range of solutions to the region.

Chandan Singh, CEO, Dhofar Global, said, “We are happy to be at the forefront of innovation and to continue to provide solutions that help our clients improve their health and hygiene levels while embracing eco-friendly products. While we are all excited about Expo 2020 Dubai in October, we believe Citrox Protect products that we have launched today in the Middle East markets, through our valuable partnership with VPS Worldwide, will play a critical role in protecting the health and safety of the business community.”

Peter Lawson, CEO, VPS Worldwide, remarked, “The Middle East is one of the regions which has upheld the highest levels of cleanliness and sanitation methods amidst the global health crisis. The extra precautions for key sectors are commendable, and we hope to support their efforts by introducing a proven and tested range of natural and environmentally sound products, which can effectively deter the spread of pathogens and viruses whilst protecting the planet. Collaborating with Dhofar Global enables us to reach out faster and more efficiently within the region. Dhofar Global’s market leading position and experience in delivering high-quality products and solutions to the sector was a key factor in our decision.”

Considered as one of the world’s most powerful natural biocide and disinfectants, the innovative product range also brings the world’s first 3D microbiota surface barrier for a wide array of surfaces.

The products are made of natural and environment-friendly formulations which can be used both for daily sanitisation cleaning and also to seal and protect surfaces such as hard surfaces and textile sealants for up to six months (Citrox Protect Hard Surfaces and Textiles). The products have been extensively tested to fight many types of bacteria as well as viruses, including SARS Cov2 coronavirus. Dhofar Global and VPS Worldwide have launched the product among members of the industry in line with their shared goal of promoting natural and safe disinfectants in the region.