DSC CEO’s Masters Golf on March 25

Dubai: The Dubai Sports Council CEO’s Masters Golf Day will take place on the new Emaar Dubai Hills Golf Course on March 25, as part of Dubai Sports Council’s commitment to promoting golf as a business networking and key tourism tool for the UAE and region.

The Dubai Sports Council CEO Masters, sponsored by DC Aviation Al Futtaim, will bring 100 top executives and government representatives from across the UAE to participate in the shot-gun tournament at 1 pm on the new and already internationally recognised Emaar-owned Dubai Hills Golf Course.

The Dubai Sports Council CEO’s masters will be held in an 18-hole team shambles format, designed to provide an interactive golf and networking experience. The tournament will conclude with a formal dinner held at the Hillhouse Brasserie run by Jumeirah Restaurants Hotels hosted by Saeed Hareb, the Secretary General of Dubai Sports Council, who will address the senior business and government leaders of the UAE to discuss the value of golf both as a business networking and tourism tool for the region.

“The Dubai Sports Council CEO Masters is an initiative that aims to create a memorable golf and networking experience for key business leaders of the UAE, both from the corporate world as well as government entities,” said Khalid Al Awar, Director of the Sports Events Department at Dubai Sports Council.

“We at Dubai Sports Council recognise the importance of golf as a sport that permeates tourism and business relationships, and the CEO Masters is an attempt to strengthen this bond.

“As the participants from last year will testify, this tournament offers a unique opportunity for UAE’s business leaders to not only play golf on a magnificent course, but also build on their existing business relationships and build new ones.

“The tournament is, as we would like to call, a truly 7-Star golf and networking experience.”

“We are delighted to invite DC Aviation Al Futtaim and our golf loving business leaders to the Dubai Sports Council CEO Masters Golf Day at the magnificent Dubai Hills Golf Course, the new golfing pride of Dubai built by Emaar,” said Russell Yeomans, Managing Director of Sport2Business, the UAE-based business networking and golf event business that is organising the event in partnership with Dubai Sports Council.

“The Dubai Sports Council CEO Masters is part of a three-year commitment on behalf of Dubai Sports Council to create a truly 7-Star golfing, dinner and networking experience for the key business leaders of the UAE.

“The major public and private businesses in the UAE will have senior representation at the tournament, creating a truly unique networking opportunity for attendees and sponsors.”

Yeomans added: “The concept for this day is to create a high impact golf and networking day and dinner attended by influential executive golfers and industry leaders from all sectors in the UAE together with Government dignitaries to connect.

“This DSC CEO Masters is supported by our key sponsor DC Aviation Al Futtaim, plus Fairmont Hotels and Resorts, Emaar, MonViso Water, AARO Systems, Getty Images, and Bliss who will sponsor activations throughout the 18-holes tournament.”