SCCI promotes Emirati talents in Italy

The Sharjah Chamber of Commerce and Industry (SCCI), represented by the “Emirati Goldsmiths” Platform, wrapped up its participation in the International Handicrafts Trade Fair (MIDA) held in Florence, Italy, from April 24 to May 2.

This participation underscores the SCCI’s commitment to promote youth-led ventures and support young Emirati talents in the handicraft and jewellery design industry, offering them opportunities to showcase their artistic exhibits in significant events where they are put on track to reach key global market. The Sharjah Chamber’s delegation comprised a group of Emirati women designers, who showcased their latest innovative collections of gold and diamond jewellery at MIDA 2024.

Their designs have been well-received by both audiences and experts, highlighting the high level of excellence of Emirati designers and the remarkable strides made by the UAE’s jewellery design sector, solidifying its position in international trade shows.

On the sidelines of the event, Mona Sultan Al Suwaidi, Director of the Executive Office of the SCCI’s Chairman and in charge of the Emirati Goldsmiths Platform, met with MIDA officials along with some jewellery design experts. They explored potential collaborations in advancing the field of goldsmithing and jewellery crafting.

The Emirati delegation’s itinerary included field visits to several Italian museums and art and design schools.

Notably, they visited the Alchimia Contemporary Jewellery School in Firenze, an internationally renowned platform that offers jewellery and gemstone-making training courses mentored by a team of experts. This prestigious school has produced top-tier artists who are currently working in major global design houses.

The delegation engaged with the Alchimia School staff and held informal meetings with them, exploring cooperation prospects in promoting Emirati designs and products.