The large response to these auctions promotes healthy competition to obtain these special numbers.

The revenues of the 101st number plate public auction organised by Dubai’s Roads and Transport Authority (RTA) reached Dhs23,475,000 on Saturday.

The number plate (12 W) was the highest, selling at Dhs4 million followed by the number plate (20 Z), auctioned at Dhs2,760,000 and while number (222 Z) made Dhs1,750,000.

In this public auction, RTA offered 90 distinctive two, three, four and five digits for the distinctive vehicle number plates of the codes I-J-K-L-M-N-P-Q-R-S-T-W-Z.

RTA, with the introduction of distinctive vehicle number plates through public and online auctions, encourages healthy competition among potential bidders as the numbers represent special dates, events, aspirations, or important landmarks in their lives.

RTA seeks to organise the auctions according to the market demand and enhance customer happiness. The large response to these auctions promotes healthy competition to obtain these special numbers.