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Tadweer’s ‘Feel for Others’ Ramadan campaign a huge success
By A Staff Reporter June 22, 2018
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ABU DHABI: Tadweer, The Centre of Waste Management, Abu Dhabi announced on Thursday that its Ramadan awareness campaign “Feel for Others,” received an overwhelming response and achieved significant positive impact in the community.

“Feel for Others” is aimed at promoting environment-friendly waste management practices.

During Ramadan, its awareness programmes reached 1,106 visitors at shopping centres and 12,568 customers of government entities.

Dr Salem Al Kaabi, Acting General Manager of Tadweer, said: “Tadweer’s Ramadan awareness drive played a crucial role in educating the public about the importance of reducing consumption and waste.

“The Ramadan campaign enhanced awareness about the importance of reducing municipal solid waste, encouraging residents to avoid over consumption and overspending during the Holy Month of Ramadan – urging them to prepare food only that is needed and donate any surplus food to those in need.”

Tadweer further revealed that the centre collected a total of 92,155 tons of general waste from dedicated waste bins across Abu Dhabi’s major commercial and residential neighborhoods.

“In line with our strategic objective of promoting the three R’s –‘Reduce, Reuse, Recycle’ and diverting waste from landfills in support of Abu Dhabi government’s sustainability agenda, the initiative enabled us to introduce various methods of resource conservation to the community.”

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