Dubai’s Roads and Transport Authority (RTA) has launched an initiative enabling clients to fit their vehicles’ plates numbers with the logo of Expo 2020; the biggest event in Dubai and the UAE, as of 2nd February 2020.

“The launch of this initiative aims to support Dubai hosting Expo 2020, and motorists will now be able to have their vehicle plates replaced with the Expo logo. The service costs Dhs200 per plate in addition to a nominal fee for fixing logos,” said Abdulla Yousef Al Ali, CEO of Licensing Agency, RTA.

“The launch date of the initiative is on 02/02/2020. Interested clients can apply online through RTA’s website (www.rta.ae). They will be issued with new plates fitted with  the Expo logo within three days from the nearest customers happiness centre or centres of RTA service providers across Dubai.

 “The underlying objective of the initiative is to encourage motorists to engage in the atmosphere of Expo 2020; a premier business, tourist and promotional event. About 25 million people are expected to visit the Expo; the biggest exhibition in the UAE and the world over.

 “In September 2019, RTA rolled out an initiative for supporting Expo 2020 byoffering 20 number plates bearing Expo logo in a public auction. Plates also resembled dates of the first world expo, UAE’s first participation, and Dubai winning the bid to host Expo 2020,” added Al Ali.

His Highness Sheikh Mohammed bin Rashid Al Maktoum, Vice President, Prime Minister and Ruler of Dubai, and His Highness Sheikh Mohamed bin Zayed Al Nahyan, Crown Prince of Abu Dhabi and Deputy Supreme Commander of the UAE Armed Forces, recently inaugurated Al Wasl Plaza, the heart of the Expo 2020 Dubai site.

Their Highnesses said that under the leadership of President His Highness Sheikh Khalifa bin Zayed Al Nahyan, the UAE has consolidated its status as a leader in the global arena. The country is a perfect host for Expo 2020, which will promote optimism, hope and collaboration and inspire people to work towards achieving positive change and a better future.